Opening Lecture: PLACING AUDIENCES AT THE CENTRE

Opening Lecture: PLACING AUDIENCES AT THE CENTRE

23 september · 14h30 · Auditorium 2

Opening Lecture: “Placing audiences at the centre”

By Alessandra Gariboldi, Fondazione Fitzcarraldo and Anne Torregiani, The Audience Agency.

Introducing the background and framework of the Adeste+ programme, this opening session welcomes all participants and sets the stage for the Summer School. What is the role of audience development in helping cultural organisations to become more relevant and socially engaged? How is strategy and practice changing to rise to these challenges?
Alessandra Gariboldi
Alessandra Gariboldi
Anne Torreggiani

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