Who we are

Empowering audiences, rethinking culture

 

15 partners, one challenge:
increasing cultural participation

Who we are

Empowering audiences, rethinking culture

 

15 partners, one challenge:
increasing cultural participation

ADESTE + is a large-scale European cooperation project aimed at expanding cultural participation. 15 partners in 11 cities of 7 European countries will work together for 4 years to bring the public to the center of cultural organizations: among the partners, many theaters, but also museums and multidisciplinary production centers.

Increasing cultural participation is a crucial challenge for an inclusive and open European society.

Growing audiences depends on the ability of a cultural organisation to place the audience at the centre of its philosophy and practice

Adeste+ is working to think about how improve people’s life though culture.

Increasing cultural participation is a crucial challenge for an inclusive and open European society.

Growing audiences depends on the ability of a cultural organisation to place the audience at the centre of its philosophy and practice

Adeste+ is working to think about how improve people’s life though culture.

ADESTE+ is a program for change that encourages audience-centric cultural organizations across Europe.

The programme will involve the whole institution in a process of organisational change. It will aim to:

  • Investigate the effect of online and digital developments on the way that the public is engaging with arts and culture
  • Provide a framework for the creation of new imaginative ideas of audience engagement
  • Develop a set of training and professional development methods related to this theme that can be disseminated and replicated widely
  • Build on the international peer support system created in Adeste, enabling ongoing exchange and learning between European professionals and producing an international knowledge hub on this theme
  • Stimulate creative artistic approaches that engage with audiences not normally much engaged in arts and culture

PARTNERS

CITIES

EUROPEAN COUNTRIES

We are a community

of arts professionals, policy makers, artists and audiences that provides opportunities for anyone interested in knowing more, supporting and widening the cause of placing audiences at the heart of cultural organizations in Europe.

We want to share our knowledge

about audience development, our debates, our study cases and our experiences. And what it is more, to show the strong community around culture and audiences where we take part in Europe: CONNECT, ENGAGING AUDIENCES, and others carried out by different combinations of the same core partners with others like BE SPECTATIVE! or Smart Places.

Understanding the public, developing strong relationships, establishing good communications etc., are all important components, but as robust research and experience show, without a fundamental organisational commitment, vision, and leadership, cultural organisations will struggle to take achievements beyond a superficial level. This means that in practice, organisations should change perspective and acknowledge that sustainable work in AD requires long-term support within the organisation itself. In particular, integrating the perspective of access in institutional culture requires a substantial investment in the training of staff. ADESTE+ tackles this challenge by going to the very heart of what enables effective AD to take place in the European cultural sector.

ADESTE+ keeps the same spirit than the ADESTE original project

but wants to take the network and the opportunities cultivated through the years to a new level.  ADESTE was a lifelong-learning research project that originally started in 2013 by a diverse range of organizations wanting to know more about what AD really meant in other places of Europe and what could be done to improve its understanding together. The programme provided tools, research, benchmarking, and a common theoretical and practical framework for arts professionals and policy makers to work on in the future.

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